British-born, Hamburg-raised, and Parisian by conviction, Mark proposes perfumes with astonishing modernity. His style, rich and full of contrasts, fuses a traditional touch and a hint of contemporary dandy with an offbeat energy that casts off luxury notes with impertinence. We collaborated with Mark for our Eau de Parfum elixir de bombe; a showstopping, sensual […]
27 87 perfume compounds are not tested on animals, and to be said more – our supplier of perfume ingredients fully supports the principle of the 3Rs and invests in the development of replacement of animal testing. Our supplier is one of the leading contributors to the development of ‘in-vitro’ methods in testing ingredients for […]
We’re happy to close another successful Esxence fair that took place in Milan last week. Thanks to all the friends and fam for stopping by our stand and smelling with us – you and your stories keep our juices inspired at all times. This year’s theme was INSPIRATION FLOW, built upon the Inspirāre – “inspiring” […]
Wylde magazine got us hot and cold. There are multiple ways how to combine and see our today’s lifestyle needs, and it feels like Wylde caught us just right. Check out the interpretation of 27 87 perfumes by Vicky Reeve and David Newton and #hashtag them all!
It’s this time of the year again when we’re heading back to Italy, to enjoy some Spritz, admire the romantic view from historical Ponte Vecchio, and present to all art of perfumery lovers our new baby – Genetic Bliss. A solid addition to our fragrance collection, a prodigy, a scent that wakes the intuition, and […]
We splashed into the Berlin-based Scentury – a magazine always unapologetic in style and flashing with the best perfume styling! Our perfect scent for summer relaxation “hamaca” has been captured by uber-talented photographer Ragnar Schmuck and stylized with some refreshing water drops and a reflection of the summer heat by multifaceted set designer Boris Zbikowski […]
The 27 87 team was especially excited to join the 10th anniversary of Esxense in Milano this year. Not only did we get to meet and greet our supportive network of perfumeries, distributors and perfume lovers, but see interesting new faces that we got to share many laughs (and drinks!!) at the never to be […]
Minimalist, clean, unique. Three more than obvious attributes shared by 27 87 and LOVE AESTHETICS. In other words, our collaboration was destined to be!!! When Ivania found out about 27 87, we knew that our Wandervogel would fly right at her. Check out the astounding, one of a kind interpretation of 27 87 on her […]
Sexy outfits and abundant drinks were on top of the list at the Provocateur Hotel, Berlin´s newest hotspot and fabulous recreation of a 1920´s glamorous Paris, during our little story-telling photo-making getaway. The result is a bespoke, artsy and somewhat underground glamorous visualisation of how our Elixir de Bombe can make us feel and turn […]
Our scents weren’t in the spotlight on this one. 27 87´s bespoke packaging is what caught the eye of Laura Vanagaite from Minimalissimo and ultimately led to our scent discovery and an exciting feature with breath-taking images of our beautifully minimalist packaging.
We were beyond excited when Swantje Bernsmann called to find out more about our perfumes, the founder Romy and the whole story 27 87 is trying to tell. Our yet most personal feature on The Original Copy, shares insight into how it all started, the numerous obstacles we had to face and overcome and how […]
When we talked to Matvey Yudov as total newcomers at Esxense 2016 in Milan, we had no idea our friendly stand chat would turn straight into an online feature on Fragrantica (OMG!!!). Albeit some admittedly nervous rambling, Matvey immediately loved and understood our story behind our scents `Wanderlust`, `Elixir de Bombe` and `Hashtag´. Thank you […]
When Àngels Pijuan, proud owner of jcApotecari, friend and Nr. 1 supporter offered to host the inauguration of 27 87 and its first three scents `Wanderlust`, `Elixir de Bombe` and `Hashtag´ at her shop, we couldn’t have thought of a better place. Of course, our official introduction to the world had to take place on […]
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